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Fundraising

A Few Great Stories Do Not Necessarily Make For a Great Charitable Program

The Importance of Stories and Statistics of Charitable Programs

Great stories are important as examples of the wonderful work of nonprofit organizations and charitable programs. Being a great story-teller is helpful. Success stories can help connect people to your cause and hopefully entice people to donate to your organization. But the stories need to be representative of the bigger picture.  Read More

How Much Are Your Board Members Worth?

Board members have a lot of responsibility for your nonprofit.  They are required to attend meetings regularly.  They have to serve on special committees.  They have to make hard decisions for your nonprofit.  Board members sometimes even have to make financial commitments for the nonprofit boards that they serve. Does your organization require a financial commitment from all board members?  Read More

What is Your Nonprofit Selling?

Money (bundle of cash) by 401(K)2012 via Flicker I love a quote I read from Jessica Jackley, co-founder of the nonprofit, Kiva (www.kiva.org).  Jackley was speaking about her reaction to a speech from a founder of a microfinance bank.  She said “The way he talked about the poor was beautiful, respectful, and dignified. I didn’t have feelings of guilt and shame like I did after a lot of nonprofit messaging. Instead, I wanted to be there, listening to people’s stories and talking with clients face to face” (Article titled ‘The Profit In Nonprofit’, in the online Sanford Social Innovation Review at www.ssireview.org/articles/entry/the_profit_in_nonprofit).   This made me think about the manner in which many nonprofits share their message of need; their need for money. Read More